Will Strohl is the founder and CEO of Upendo Ventures, a people-first digital agency based in San Carlos, CA. He helps small business owners transform their online presence from “just a website” into a powerful marketing and branding tool that actually grows the business.

With over two decades in web strategy, development, and marketing, Will’s mission is simple — make technology feel human again. He’s spoken across the U.S. about how any business, no matter the size, can compete online when they start with clarity, confidence, and purpose.

Through Upendo Ventures, Will and his team rebuild and maintain websites, strengthen local SEO and online reputation, and give business owners the tools to stand out in a crowded market. His talks are filled with real examples, humor, and practical takeaways that attendees can use immediately to attract more leads, earn more reviews, and make their brand shine online.

Core belief: Your website isn’t a project — it’s the foundation of your brand and the first impression of your business.